The Four Things Realtors MUST Look for in a Video Production Company

This is our first time working with David and his team. It’s been a phenomenal experience from start to finish. I think the one thing that really impressed me was how much prep work there was. We had in depth conversations with us to not only go over what our vision was and how he can help us bring that to life. But also, to really prepare us for it, like I said it was our first time so, a little nerve wracking but he really made the experience very comfortable. Easy going and laid back team to work with. I was also really impressed by how hardworking they were. They really had a good eye for detail; if a plant was out of place, if a curtain was fluttering in the wind. I mean they took the time to sit there and adjust it. Which is something that, as a busy realtor, I can really appreciate. I would absolutely recommend David and his team

Allison Shepstone, Team Shepstone

You’re a great realtor. You’re personable, you know the market inside and out, and your clients love working with you. But there’s one thing that’s been missing from your business: video. In today’s digital age, more and more people are looking for information online, and that includes information about buying and selling homes. If you’re not using video to showcase your listings, you’re missing out on a valuable tool that can help you close more deals.

But finding a great video production company is no easy task. There are a lot of companies out there who claim to be experts in real estate video, but few who can actually deliver on their promises. That’s why we’ve put together this list of four things to look for in a real estate video production partner. 

  1. They’re prepared. The best video production companies come to each shoot prepared with a game plan. They know what kind of footage they need to get and they have a vision for how they want the final product to look. This means that they’ll ask you the right questions upfront so that they can hit the ground running on the day of the shoot.
  2. They ask great questions. Speaking of questions, a great video production company will also ask a lot of them—questions about your business, your goals, your target market, etc. The better they understand your business, the better they’ll be able to capture it on film. 
  3. They’re easy to work with. You should feel comfortable working with your video production partner from start to finish. They should be responsive to your questions and receptive to feedback so that you can be confident that the final product will meet your expectations. 
  4. They pay attention to details. The devil is in the details when it comes to real estate videos. Your video partner should be paying attention to everything from framing and composition to lighting and sound so that viewers can get a true sense of each property you’re showcasing. 

While there are a lot of moving parts involved in producing a great real estate video, working with the right partner will make the process much smoother—and the final product that much better. Keep an eye out for these four things when you’re searching for a real estate video production company, and you’ll be sure to find a partner who can help take your business to the next level!

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